Reagan Greene

Reagan Greene Pruitt is the Vice President of Marketing and Community Engagement for North Carolina’s largest Health Insurer, Blue Cross and Blue Shield of North Carolina. She is responsible for developing the strategic direction, vision and positioning for the Blue Cross NC corporate and product brands to deliver value to business segments and drive sustainable competitive advantage.  She leads the implementation of these strategies through targeted, multi-channel marketing campaigns, digital experience, diversity marketing, brand activations and sports marketing. Reagan is responsible for the development and implementation of all statewide corporate-based philanthropic initiatives including community investments and outreach programs; employee community engagement; and major community initiatives and strategic partnerships.

Before joining Blue Cross NC in August 2008, she held various marketing positions at both SHPS, Inc., a provider of integrated health management solutions, and CHA Health, a Kentucky-based health plan acquired by Humana. Reagan earned a B.A. in Sociology from Centre College in Danville, KY and an MBA from Northern Kentucky University in Highland Heights, KY and holds a Certificate of Excellence in Strategic Leadership & General Management from UNC Kenan-Flagler Business School.  She also is an alumni of the Leadership North Carolina program class XVII.

Reagan is active in her community, currently serving on the Board of Visitors for the UNC Children’s Hospital and the Carolina Hurricanes Foundation Board of Directors and previously served as the former Chair of the Board of Directors for the Chapel Hill/Carrboro Chamber of Commerce and Board of Directors for Ronald McDonald House of Chapel Hill.  She also serves on the Alumnae Council of her high school alma mater, Chatham Hall.  Reagan lives in Chapel Hill, NC and is a proud mom of her ten-year-old daughter Harper.